BUSN 110

Managers, stockholders, employees, creditors, suppliers and government agencies.

Public, management, and government accountants

the branch of accounting that prepares financial statements for use by owners, creditors, suppliers, and other external stakeholders

A set of accounting standards that is used in the preparation of financial statements

not hiding debts or overstating gains

A financial statement that reports the financial position of a firm by identifying and reporting the value of a firm's assets & liabilities

Assets = Liabilities + Owner's equity

the financial statement that reports the revenues, expenses, and net income that resulted from a firm's operations over an accounting period

The financial statement that identifies a firm's sources and uses of cash in a given accounting period.

to verify a company's financial statements

The branch of accounting that provides reports and analysis to managers to help them make informed business decisions

The value of what is given up in exchange for something

cost that involves the payment of money or other resources

A cost that involves the payment of money or other resources

The opportunity cost that arises when a firm uses ownership resources

Costs that remain the same level of production changes within some relevant range

costs that vary directly with the level of production

costs that are incurred directly as the result of some specific cost object

Costs that are the result of a firm's general operations and are not directly tied to any specific cost object

Management tool that explicitly shows how a firm will acquire and use the resources needed to achieve its goals over a specific time period

Top down

budgets that communicate and organization's sales and production goals and the resources needed to achieve these goals

budgets that focus on the firm's financial goals and identify the resources needed to achieve these goals

A presentation of an organization's operational and financial budgets that represent the firm's overall plan of action for a time period

The funds a firm uses to acquire its assets and finance its operations

The functional area of business that is concerned with finding the best sources and uses offinancial capital

The degree of uncertainty regarding the outcome of a decision

The observation that financial opportunities that offer high rates of return are generally riskier than opportunities that offer lower rates

An asset that can quickly be converted into cash with little risk of loss

financial ratios that measure how effectively a firm is using its assets to generate revenuesor cash

Ratios that measure the extent to which a firm relies on debt financing in its capital structure

Ratios that measure the rate of return a firm is earning on various measures of investment

A projection showing how a firm's budgeted sales and costs will affect expected net income

A projected financial statement that forecasts the types and amounts of assets a firm will need to implement its future plans

a detailed forecast of future cash flows that helps financial managers identify when their form is likely to experience temporary shortages

spontaneous financing granted by sellers when they deliver goods and services to customers without requiring immediate payment

Companies that provides short-term financing to firms by purchasing their accounts receivable at a discount

A financial arrangement between a firm and a bank in which the bank pre-approves credit up to a specified limit

A financial arrangement between a firm and a bank in which the bank pre-approves credit up to a specified limit

direct investments, loans and corporate bonds

funds provided by the owners of a company

funds provided by lenders

the principle that a dollar received today is worth more than a dollar received in the future

the principle that a dollar received today is worth more than a dollar received in the future

the sum of the present values of expected future cash flows from an investment minus the cost of that investment

markets that transfer funds from savers to borrowers

Commercial banks, credit unions and savings and loan associations

institutional investors, security brokers, securities dealers and investment banks

federal reserve act of 1913, banking act of 1933, securities act of1933, securities exchange act of 1934 and securities and exchange

the basic form of ownership in a coporation

a type of stock that gives its holder preference over common stockholders in terms of dividends and claims on assets

a formal debt instrument issued by a corporation or government entity

a primary market issue in which new securities are offered to any investors who are willing and able to purchase them

a primary market issue that is negotiated between the issuing corporation and a small group of accredited investors

The first time a company issues stock that may be bought by the public

The market where previously issued securities are traded

investing for income, market timing, value investing, investing for growth, buying and holding

indices that track top 30 and 500 major corporations in the U.S.

An organizational function delivering value to customers and managing relationships with stakeholders

ownership, place utility, time utility and form utility

Production, Selling, Marketing, and Relationship

The ongoing process of acquiring maintaining and growing profitable customer relationships by delivering unmatched value

A formal document that defines marketing objectives and the specific strategies for achieving those objectives

dividing potential customers info groups of similar people or segments

Size, Profitability, Accessibility, limited competition

customer perception that a product has a better value than its competitors

When customers believe that a good or service exceeds expctations

demographic geographic psychographic behavioral

Geographic, customer-based, product-use-based

Product, Pricing, Promotion, Distribution

Competitive, economic, social/cultural, technological and political/legal

Description of how people act when they are buying, using and discarding goods and services for their own personal consumption.

Consumer discomfort with a purchase decision, typically for higher-priced item

Describes how people act when they are buying products to use either directly or indirectly to produce other products

research not requiring to interact

research requiring to interact with subject

The development and promotion of products with ecological benefits

The creation of products tailored for individual consumers on a mass basis

intagibility, inseparability, variability, perishability

Products that do not include any services

Products that do not include any goods

convenience, shopping, specialty, unsought

installations, accesory, maintenance, raw materials, component parts, business services

The attributes that make a good or service different from other products that compete to meet the same or similar customer needs

the specific characteristics of a product

The advantage that a customer gains from specific product features

group of products that are clearly related to each other in terms of how they work

the total number of product lines and individual items sold by a single firm

Producing product that takes sales away from another product

producer identity

overall value of the brand

overall value of the brand

new product in a new category under existing brand

similar products offered under same brand

brand retailer both produces and distrubutes

idea generation, idea screening, analysis, development, testing, commercialization

introduction growth maturity decline

marketing communication designed to influence consumer purchase decisions through information persuasion and reminders

the coordination of marketing messages through every promotional vehicle

specific marketing such as advertising sales promotion direct marketing and prsonal selling

The paid intergration of branded products into movies television and other media

the active stimulation of word to mouth via unconventional and often relatively low cost tactics.

paid nonpersonal communication designed to influence a target audience with regard to a product service organization or idea

premium, promotional samples coupons rebates and displays

contest sweepstakes and special events

ongoing effort to create positive relationships with different publics

heavily motivating to market to customer

creating demand for the ultimate consumer

A plan for delivering the right product to the right person and the right place/time

the network of organzation and processes that links customers to consumers

The actual physical movement of products along the distribution pathway

reduce transactions and cost, and add value or utility

Distributors tht sell products directly to the ultimate users

Distributors that buy products from producers and sell them to other businesses or nonfinal users

Providing multiple distribution channels for consumers to buy a product

Anywhere it can be sold

only prefered retailers

establishing only one retail outlet

Online, Direct response retailing (catalogs), direct selling

All organizations processes and activities involved in the flow of goods from the raw materials to the final consumer

Planing and coordinating the movement of products along the supply chain from the raw materials to the final customer

planes trains and trucks

A new product pricing strategy that aims to capture much of the market as possible through rock bottom prices

Pricing everyday low pricing high/low pricing and loss leader pricing

Process determining th number of units a firm must sell to cover all the costs

a strategy that aims to maxmize the profitablilty by offering new products at a premium price

The practice of ending prices in numbers below even dollars and cost in order to create a perception of greater value