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COMM
COMM 1101A
19 cards·by animedevlin
What is Triumph of the Will?
A Natzi German propaganda film glorifying Hitler and his campaign.
Who was the creator/director of Triumph of the Will?
Leni Riefenstahl
What is astroturfing?
The disguising of public relations as a community organization
What is Greenwashing?
Corporations pretending to be eco-friendly even though they may not be.
What were the two theories in public relations that Hubermas came up with?
Communicative rationality and the Public sphere.
What is behavioural advertising?
Advertising based on a person's previous interactions with advertisement, as a way to
determine what adds to show them.
Give the in class example of Behavioural advertisement.
Google and it's latest add campaign, where it tracks a user's interactions with
advertisements to inform them which ones to show the user.
What is the Public sphere?
The sphere in which people interact through media and in general, where they communicate on a
personal level.
Who was Leni Riefenstahl
A famous German actress, A director of films known for scenic depictions of nature, The
director of Triumph of the Will.
The term propaganda is generally traced to what source?
The Congregation for the Propagation of the Faith
What is Ghostwriting?
When one person writes something for someone else, and the other claims that it is their work
and takes credit for it.
The First Canadian National Radio Network was run by?
The Canadian National Railway
What tasks would an international intervention unit undertake?
Monitor media systems, Broadcast peace messages, Jam media systems
What are the three reasons for Cultural policy?
Aesthetic uplift, Cultural Nationalism, and Economic Competitiveness
What is the Canadian Cultural policy?
A government policy to protect Canadian art, music, film, and other aspects of Canadian
culture.
What is Media Concentration?
It is when Media is all owned by the same few corporations, or people, which leads to media bias.
What is salvage ethnography?
The notion that one must do ethnography (study) on a culture that is seen to be "vanishing" so as
topreserve the culture once it is gone.
Who was Edward Curtis?
A photographer who took pictures of the native peoples, but they were staged photos to make
them be more "authentic" to his target audience.
Who is Henry Jenkins?
A Scholar who looks at fan/pop culture, the way which fans use media to produce fan media,
andhow this is going to shape the media future