leads

7 cards·by meechellex

lead

the beginning of a news story often consisting of just one sentence

inverted pyramid

a style of newswritting in which the main facts appear at the top of the article

summary lead

a lead that provides the briefest possible summary of the major facts of a story in the frist sentence

five ws and the h

who, what, when, where, why, and how.these elements belong in nearly every news paper story

tease

to use a lead that coaxes readers into a story by encouraging them to read further to see what the lead really means

quote leads

a lead that begins with an attributted quote usually to be avoided because it is unclear.

question lead

a lead that beggins with a question genarally to avoided